November blog ideas: table setting, parties & cosy nights in
November is a bit of an in-between time: now late Autumn, Halloween has past, the festive season is yet to kick off and the chill of winter is beginning to set in. For brands like architects and interior designers, November is a chance to build on the themes of warmth and elegance from your October blog posts.
As ever, clients are eager to transform their spaces into inviting havens for entertaining or enjoying those cosy nights in with the family. On the horizon are Thanksgiving, Christmas and New Year. As the festive season approaches, people turn to search engines, looking for inspiration for things like elegant table settings, stunning party decorations and ways to capture the deeper Autumnal aesthetic. November blog posts can provide your audience with insights to elevate their homes and celebrate the beauty of the end of Autumn. Here are some suggested blog ideas to help you craft engaging content in November if you’re an architect or interior designer.
If you’re new to this series, every month we take inspiration from Pinterest’s hot trends for the upcoming month. The trends for November are: Cosy, Gift shop, Winning recipes and Thankful. We use these as a springboard for November blog post ideas for businesses like architects and interior designers. Why? These ideas are seasonal and viral moments that are likely to drive Google searches, so you can use them as inspiration for your content and harness search traffic for your website.
In this article:
Embracing the late-Autumn aesthetic: Transforming spaces for the coming season
Creating elegant table settings and party decorations for memorable gatherings
Cosy nights in: Designing inviting spaces for relaxation and comfort
Wildings is a website designer for small businesses. Our studio is based in Torquay, Devon, and we provide small business website design for creative, hospitality & lifestyle businesses across the UK (like garden designers, interior designers, architects, floral designers and more!). In this series for garden, home and interiors brands, we’re looking at how to get inspiration for writing content on your website blog to attract potential clients and boost your SEO presence in organic Google results. Explore the series on blog post ideas for garden & interiors websites →
Without further ado, these are your November blog post ideas, if you’re an architect or interior designer: helpful inspiration for interesting and engaging blog posts; attract attention in Google search results; and get people on your website!
1. Embracing the late-Autumn aesthetic: Transforming spaces for the coming season
November and the late-Autumn season drives demand on Google for creating warm, inviting spaces at home which also reflect the wild, stormy beauty as we move into the colder months. Architects and interior designers can embrace this move in blog post content that evokes that balance of comfort, elegance and sophistication.
Think about blog posts that help clients achieve this blend, incorporating warm colour palettes, such as deep burgundies, muted golds and forest greens. These hues not only evoke the essence of Autumn, but also bring a sense of intimacy to a home’s ambiance. Consider the tactile experience too: offer tips on how to layer fabrics like velvet, wool and natural linens, which can enhance a space and make it feel more inviting.
The outdoors continue to supply plenty of inspiration and materials: as with other seasons, talk about how to integrate late-Autumnal elements like branches tipped with rose hips or dead bracken with its rich browns. Getting that connection between the interior and exterior spaces is the key to success rather than a sterile cocoon. Your website visitors will appreciate the guidance on capturing the essence of late-Autumn as well as a tranquil atmosphere for relaxation.
November blog post ideas for interior brands:
How to decorate for November?
Is November too early to decorate for Christmas?
When to start decorating for the festive season?
Minimalist decoration tips for November?
How to decorate home in November?
Handmade decoration ideas in November?
Example from HouseBeautiful: Interior trends 2024: the looks, colours and styles defining the rest of the year (Why we're looking to the 70s and finding joy in secondhand this autumn/winter)
2. Creating elegant table settings and party decorations for memorable gatherings
It’s official, Christmas gets earlier every year judging by Christmas markets, products in shops and Christmas number ones in the charts. For those still in late-Autumn mode, especially now that the clocks have gone back, thoughts turn to decorating for parties via Google searches. Website visitors are looking for exquisite table settings, party decorations and advice on how to put them to best use. With the short days, people turn to dinner parties and entertaining guests to while away the darker evenings. For interior brands, this is an excellent opportunity to provide helpful tips on how to create memorable dinner parties and set pieces that show off their style and skills.
To tap into this demand in search results or on Google, we recommend blogging about ideas and approaches that answer these questions. For example, blog ideas for posts might include how to select of high-quality tableware and elegant linens. Talk about how fine china, crystal glassware or richly textured tablecloths can make for a memorable dining experience for guests. Don’t for get to mention the use of colour and colour pairings as ever. For example, warm, rich Autumnal colours that mark the end of Autumn.
In addition to table settings, use your blog content to build on some of the tips from October, in which we talked about Autumnal wreaths. Now that people’s focus has mostly turned indoors, use your blog posts to talk about centrepieces in sitting rooms or open plan kitchens. An Autumnal piece with some structure is a great way to create a focal point, drawing guests’ eyes and making an impression. Along side Autumn centrepieces, talk about how to match this with ambient lighting to create that all important ambiance for entertaining. As with previous months, these insights not only answer search queries but also show your thought leadership and drive enquiries.
Table setting and party decoration blog post ideas for interior brands:
Cosy table decor ideas for November
Table setting inspiration ideas November
Party decoration ideas for stylish seasonal dining
November centrepiece ideas to elevate your party
Example from Edward George: 41 Fall Dining Room Table Decor Ideas
3. Cosy nights in: Designing inviting spaces for relaxation and comfort
As we’ve mentioned, November and late-Autumn naturally draws the focus inside, building the momentum of ‘cosy season’, which we introduced last time. Cosy nights in is the order of the day in November. For interior brands, potential clients are looking to create inviting spaces that make it easy to unwind and enjoy intimate moments with family and friends. Architects and interior designers can really make the most of this in blog posts by focusing on how to achieve comfort and style at home.
Some practical suggestions for your November blog posts include the importance of layering - this helps creates that warm and inviting atmosphere everyone wants after the clocks go back. Go to town on cosy in your blogs: soft textiles, plush cushions, warm throws and elegant rugs can all boost the cosiness factor. Offer tips to go with centrepieces and gatherings above, emphasising a highly personal element for guests: curating individual seating arrangements that create talking points and help break the ice at social gatherings.
Alongside the tips on ambient lighting above (great for that cosy ambiance), guide visitors to think about specific zones or areas of rooms for relaxation. A fireside spot or a designated reading nook at home where people can escape the madness of life can really transform those late-Autumn evenings.
Cosy night in blog post ideas for interior brands:
What does cosy mean in interior design?
How to have a cosy night in?
How do you make a cosy interior?
Cosy sitting room ideas for your home
Ideas for a cosy night in at home
Example from Oraanj Interior Design: Five Ways to Create a Cosy Room Interior in Your Home this Winter
Anything else to know about November blog ideas?
As with all the months that preceded, November provides lots of opportunities to engage your audience through timely, relevant and helpful blog content. It’s your last chance to pick up on late-Autumn themes and set the foundations for winter that follows. By picking up on themes to do with the late-Autumn aesthetic, elegant table settings and party decorations and creating cosy nights in, you can capitalise on the demand seen in Google searches. Your November blog posts allow you to build trust by sharing your knowledge and position you as a thought leader, whether you’re an architect or interior designer. Use these insights to craft engaging content that resonates with your audience, helping visitors create sophisticated and inviting spaces this winter.