Tips & resources
A thoughtful blog for businesses & brands
Our blog is all about helping small business owners get clear and confident in their brands. We share tips, insights and advice into what makes for great branding and website design. If you’d like us to cover a topic, get in touch!
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Converting garden website enquiries into sales (RHS Chelsea)
Tips for garden and landscape designers on how to use a media kit to filter your best clients & win dream projects in the busy Spring season.
SEO tips for garden centre websites (RHS Chelsea 2025 guide)
How to attract more traffic to your garden centre website via RHS Chelsea - simple ways to boost your website SEO with simple blog content that Google will love
February florist blog ideas: Valentine's, Spring & Easter
Discover engaging February blog ideas for florists, from Valentine's Day bouquets to spring wedding trends. Boost your sales and inspire your audience!
Tips for a high converting garden design website at RHS Chelsea 2025
Tips for garden designers, landscape gardeners & landscape architects to build a maillist via your website off the Spring rush or an RHS flower show.
Tips for a great garden design website at RHS Chelsea 2025
Website tips for garden designers, landscape gardeners & landscape architects to get your website ready for the gardening season
January blog ideas: New Year inspiration for interior brands
Discover fresh January blog ideas for interior brands: Explore trends like biophilic design, decluttering & sustainability to inspire clients in the New Year
How to use images in your blog: dos and dont’s (2025 guide)
Discover the dos and don’ts of using images in blogs on your website. Learn to optimise images, improve SEO and enhance your blog posts to drive enquiries
December blog ideas: Inspiration for festive interior design content
Get inspired with December blog ideas for interior brands. Boost your SEO with festive interior design content to grab readers attention and boost web traffic
Decadent orange & cream cheese mince pies (2025 recipe)
Indulge in this twist on the Christmas classic: a mince pie recipe with orange & cream cheese; a rich and zesty delight that elevates the timeless flavours
What's the minimum word count for an SEO-performing blog?
Discover the ideal blog length for SEO! Explore how word count impacts Google rankings, engagement, and performance to create high-ranking, valuable content
November blog ideas: table setting, parties & cosy nights in
Sparky November blog ideas for home brands: boost your SEO with inspo on table settings, festive parties and cosy night content to engage and attract readers
October blog ideas: Autumn aesthetic, wreaths & Halloween
Creative October blog post ideas for interiors & garden websites to attract clients & boost SEO: Autumn aesthetic, wreaths & Halloween
August 2024 blog ideas: seclusion, focus, transitions & tech
Creative August blog post ideas for interiors & garden websites to attract clients & boost SEO: seclusion, focus, transitional spaces & incorporating tech
How much is Squarespace VAT on its hosting? (2024 guide)
A breakdown of the true cost of Squarespace VAT on its website hosting plans, including VAT. An up to date guide to help you plan for your Squarespace website
5 powerful visual elements of an amazingly-designed website
Part 2 in our series on what to look out for in good website design, looking at the on-page visual elements that go to make an amazing website.
What is brand magic & how do I bring it into branding?
Discover what is brand magic, what goes into it and how to bring that x factor to your business brand's branding: helpful tips to stand out in your market
July 2024 blog ideas: classics, boho, adventure & cult faves
Creative July blog post ideas for interiors & garden websites to attract clients & boost SEO: classic English summer, boho vibes, adventure & cult fave designs
Light & fluffy Devon rhubarb & ginger scones (2024 recipe)
Rachael shares her take on a classic Devon rhubarb and ginger scone recipe
June 2024 blog ideas: sanctuaries, garden parties & travel
Inspiring June blog post ideas for interiors & garden websites to attract clients & boost SEO: sanctuaries, garden parties, lounging, travel & garden care