Blog
Inside our blog, you’ll find resources created to guide and inspire—from branding clarity to website strategy and design advice. Whether you’re planning a future project or refining what you already have, these articles are here to help you grow your business with confidence.
Branding for accountants: how Sampson Fielding went from DIY to distinctive
What happens when a fast-growing London accountancy firm finally invests in brand strategy & a website that works? Active users up 325%. Organic search up 975%. Here's the full story.
How architects can use local SEO to win higher-value projects
Stop chasing traffic & start attracting the right architecture clients. Discover how local SEO helps architects win better projects & improve visibility
What's the role of an Art Director in a brand photoshoot?
Discover the benefits of professional art direction. From planning visual stories to choosing props, learn how to avoid decision fatigue & get high-quality brand images
Brand identity for interior designers: how to stand out
Learn how to build a distinctive brand identity for your interior design studio. Move beyond logos with strategy to attract higher-value clients and stop competing on price
Colour blue: is it a safe bet for business branding?
Why the colour blue is such a popular choice for small businesses in their branding; but how to work with blue to stand out from the corporate crowd in your branding.
The English Oak: 6 lessons for a strong brand
The English Oak is the quintessentially British tree. We’ve reflected on this mighty tree and put together six branding lessons that you can learn to help make your business brand strong and enduring.
Purple branding: when it works — and when it undermines
Thinking of using purple in your branding? Here’s when it elevates your brand — and when it can feel dated, overdone or off-message.
Is pink branding a strong choice for my business?
Will I regret using pink in my branding? Find out about the colour pink and whether or not it can work for your business brand
January blog ideas: New Year inspiration for interior brands
Discover fresh January blog ideas for interior brands: Explore trends like biophilic design, decluttering & sustainability to inspire clients in the New Year
December blog ideas: Inspiration for festive interior design content
Get inspired with December blog ideas for interior brands. Boost your SEO with festive interior design content to grab readers attention and boost web traffic
3 reasons to use the colour green confidently in branding
Why the colour green is an excellent choice for small businesses in their branding; plus we unpack its colour psychology and the power brands can harness through green.
Foil blocking & embossing: Premium print finishes explained
Discover why luxury print still matters. Explore foil blocking, embossing, sustainable materials, and expert tips for brands wanting elevated, tactile print
What's the minimum word count for an SEO-performing blog?
Discover the ideal blog length for SEO! Explore how word count impacts Google rankings, engagement, and performance to create high-ranking, valuable content
Decadent orange & cream cheese mince pies (2026 recipe)
Indulge in this twist on the Christmas classic: a mince pie recipe with orange & cream cheese; a rich and zesty delight that elevates the timeless flavours
Stop blending in: Brand photography tips to be memorable
Discover how intentional brand photography can make your business memorable, attract ideal clients, and elevate your visual identity online
16 areas to update when you rename your brand
It’s easy to get caught up in the excitement of rebranding your business, including a new name, but there is a long list of things that goes with that, so don’t get caught out.
November blog ideas: table setting, parties & cosy nights in
Spark November blog ideas for home brands: boost your SEO with inspo on table settings, festive parties and cosy night content to engage and attract readers
Best size for your website images, how to do it & why it’s important
Do you upload massive images on your website and walk away? Don’t be that person! Images are important and need to be optimised before uploading - we show you how to go about it.