April blog ideas: tulip fields & garden sheds & furniture
A typical Spring scene in a public park in the UK: tulips in bloom in a park in Keswick in Northern England
April is a garden-focussed month: as the weather warms up and bank holidays kick in, people are spending more time outside and thoughts turn to flowers (especially tulips), garden sheds and garden furniture. If you’re a garden centre or garden designer, wondering how to drive search traffic to your website, writing blogs about these garden topics in April is highly recommended.
In April’s instalment of our blog post ideas, we return to garden brands like garden centres and garden designers. (Last time we focussed on blog ideas for circular ethos restaurants, speciality coffee shops, organic cafés and boutique hotels.) A quick look at Google Trends shows us that search traffic in April is dominated by garden queries like tulips, garden sheds and garden furniture. If you create helpful, reliable articles that include the words that people would use to look for your content, you’re likely to pick up on this seasonal search traffic in April - plus every subsequent year, meaning you don’t need to reinvent the wheel, but can make your existing content even better.
If you’re new to this series, every month we take inspiration from Pinterest Trends & Google Trends for content insights. The ideas we share are seasonal and viral moments: this means (a) they occur every year, so you can improve your performance year or year and (b) they are highly likely to drive organic search traffic to your website if you zone in on them. Use the blog post ideas below as inspiration for your content; harness search traffic of your own; and make your website work harder for you!
In this article:
Best tulip field, tulip festival, tulip farm or tulip garden near me
Garden shed blog post ideas for April
Garden furniture blog post ideas for April
A summary of the key takeaways for April blog post ideas
Wildings is a website designer for small business. We are based in Torquay and offer website design for garden brand businesses in Devon like garden centres, garden designers and landscape architects. This is our series looking at how to get inspiration for writing content on your website blog to attract potential clients and boost your SEO presence in organic Google results. Catch up on the previous article, ‘March blog post ideas: Easter nests, hunts & egg decorating‘ or explore the series on blog post ideas for garden & interiors websites →
1. Best tulip field, tulip festival, tulip farm or tulip garden near me
One of the highlights of April and Spring in general is tulips, which bring a well-needed and delightful pop of colour after winter, whether in public spaces or your garden at home. Tulips tend to flower a bit later than early spring bulbs like daffodils and snowdrops. Tulips have a pleasing shape and wide variety of colours, so are widely popular with the public. This leads to a predictable seasonal spike in interest in Google search results in April. As ever, if you’re a garden business, like a garden designer or garden centre, it’s well worth taking advantage of this trend to capture traffic for your website. By appearing prominently for this type of search, you can better showcase your services to a fresh audience who are likely to be interested in what you do.
Read more: we call this content marketing technique ‘content adjacent’; and you can find out more about it here: How content adjacent blogging can revolutionise your SEO
Tulip search engine traffic in April broadly falls into two categories: people looking for a ‘tulip experience’ and gardeners wanting advice on caring for tulip flowers. For those in the first category, it’s all about finding the nearest and best tulip field, tulip farm, tulip garden or tulip festival (take your pick!). There are a number of popular and high profile tulip events which attract a lot of attention. For the avid amateur gardeners at home it’s about getting tips on how to get as much colour, interest or cut flower succession planting, building up to the summer. If you’re a garden designer or garden centre, we’d suggest writing blog posts packed with helpful visitor information, comparisons and recommendations for tulip field/farm/garden/festival near them. Since tulips are planted in the Autumn, focus advice on what to do with tulips after they’ve finished flowering and getting an even better display next year!
Here are our suggested blog post ideas for the tulip experience and tulip care in April:
Tulip blog post ideas for garden designers and garden centres in April
Where to see tulips in full bloom this April
A roundup of the best tulip fields, gardens and festivals near you. Don’t forget to include the following venues, which are some of the most popular across the UK:
A day out among the tulips: Visiting local tulip farms and festivals
Highlight must-visit tulip farms and seasonal festivals for garden and tulip lovers. See above for farms and festivals to highlight
The magic of tulip season: How to make the most of it
Tips on where to see tulips, how to grow them at home and how to enjoy their fleeting beauty
What’s next for your tulips? Post-flowering care made simple
A practical guide to deadheading, storing bulbs, and encouraging repeat blooms next season
From bloom to bulb: How to care for tulips after flowering
Step-by-step advice on what to do with your tulips once their flowers fade
Should you leave tulip bulbs in the ground or lift them? A gardener’s guide
Pros and cons of different approaches to post-bloom tulip care
Tulip bulbs after spring: How to store, replant, and get them to bloom again
A guide to keeping tulips thriving year after year
Read more: How to write brilliant blogs for better website SEO
2. Garden shed blog post ideas for April
Hot on the heels of tulips are lots of Google searches to do with garden sheds in April. If you’re a garden centre business, I suggest you pay attention to this one! As the weather warms up and the public holidays kick in, people inevitably want to sort out storage in their garden. They’re spending more time outside so it follows that thoughts turn to practicalities like garden sheds. As above, this is a seasonal trend, so if you can write content that’s helpful, reliable and puts people’s questions first (plus includes the words that people are using in their searches), you’re more likely to drive search traffic to your site. More traffic means more enquiries and revenue (if you do it right).
The top Google searches in April relate to garden storage and buildings, such as ‘garden shed’ and ‘garden building’. This allows you to do one of two things: (a) if you sell garden sheds or buildings, like a garden centre, you can explore sheds from all different angles, such as garden shed materials; whether to insulate a shed or not; or how to incorporate a bar for socialising; (b) if you’re selling garden services, like a garden designer, you can use your garden knowledge to bring different perspectives on sheds, such as how to site a shed in a garden; its impact on the overall structure of the planting; sight lines for enjoying the flowers; and how to get the best out of a shed for watering, maintenance and the general flow of people.
Lastly, the words ‘cheap’ and ‘plastic’ feature quite prominently in the search trends, so this is a good opportunity to educate customers and provide sustainable alternatives or ideas that are more closely aligned with your business values if nature and environment matter to your business.
Here are our suggested blog post ideas for garden sheds in April:
Garden shed blog post ideas for garden designers & garden centres in April
Ditch the plastic: Stylish and sustainable alternatives to plastic garden sheds
Explore eco-friendly options that can blend beautifully into customers’ outdoor spaces
Garden shed ideas: go beyond just storage
Help inspire people with ideas for sheds that double as workspaces, retreats and entertainment hubs
Building a budget-friendly garden shed that lasts
Give a run down on materials, techniques and tips for a shed that stands the test of time: how to build a cheap, non-plastic garden shed that will last
The rise of the garden shed bar: Sheds designed for socialising
Talk about this popular trend: how to create the perfect outdoor entertaining space
How to turn your garden shed into the ultimate bar (or she-shed!)
Modifications, must-haves and styling tips for a backyard pub or female-friendly space
Small garden, small garden shed, big impact
Space-saving garden shed ideas for compact gardens
Metal, wood or plastic? How to choose the right garden shed for your space
A breakdown of pros, cons and maintenance needs for each material
The insulated garden shed guide
How to keep your shed comfortable year-round, whether it’s an office, gym or retreat
From summer houses to garden offices: getting the ultimate outdoor room
Design inspiration for a beautiful, functional garden escape
Read more: 4 burning questions & our answers on improving website SEO with fab content
Purple crocuses in bloom on a grass field in spring in Ilkley
3. Garden furniture blog post ideas for April
Another knock on effect of the advent of Spring in April is that demand for garden furniture shoots up, which we can see in Google Trends for search queries. As with garden sheds, this makes sense because more people are in their gardens: the weather warms up and bank holidays crop up. Focussing on garden furniture in your April content as a garden brand is a solid idea, whether you’re a garden centre or a garden designer. Garden centres often sell garden furniture and garden designers can offer expertise on purchasing decisions for the garden. If you publish blog content that answers people’s questions about garden furniture or includes the words they’re looking for, you can capitalise on this seasonal trend (and then refresh it for every subsequent year using insights from Google Search Console).
If we drill down into garden furniture in Google Trends, furniture is the popular umbrella term followed by specifics such as: garden table; outdoor furniture; garden chairs; metal, rattan or rope (materials); plus bistro & egg (styles). Blogs for buyers on how to choose garden furniture work really well for garden centres, as you can then showcase or link to products on your website. For garden designers, it makes sense to take a more oblique approach, as with garden sheds: garden furniture occupies a lot of space in a garden, so can have a big impact if people make the wrong choice. Offering expert tips on positioning and choosing the shape and materials of garden furniture can help drive traffic from people on Google researching their choices before committing.
As previously, for garden designers, we call this approach ‘content adjacent’, allowing you to reach a wider group of ideal clients: garden furniture is very closely aligned with garden design, so it exposes people to your brand and plants the seed of using your services.
Here are our suggested blog post ideas for garden furniture in April:
Garden furniture blog post ideas for garden designers & garden centres in April
The best bistro sets for stylish outdoor dining
Compact, elegant and perfect garden furniture for small patios or balconies
Rattan, rope or metal? Choosing the right garden furniture for your space
A guide to materials, durability and design aesthetics
L-shape or double egg chair – which garden furniture works best for a small garden?
Smart solutions for maximising comfort without overcrowding your space
Fire pit or no fire pit? How to decide if it belongs in your garden setup
The pros, cons and styling tips for incorporating a fire pit into your outdoor area
Is cast aluminium a good choice for garden furniture?
What you need to know about durability, maintenance and design options
Love the rattan look? How to get the classic style with your garden furniture
Get the rattan look plus alternatives that offer the same timeless appeal with added durability
Read more: 10 fundamentals of SEO: our comprehensive list for a tremendous Google-friendly website
A summary of the key takeaways for April blog post ideas
Take advantage of seasonal search trends – April sees a surge in searches for tulips, garden sheds and furniture, making it the perfect time to create blog content around these topics
Use ‘content adjacent’ blogging – Even if you don’t sell a specific product, writing related content (e.g., a garden designer advising on shed placement) can still drive valuable traffic
Create evergreen content – Seasonal topics like tulips return every year, so well-written blogs can keep attracting visitors annually with low-key updates
Optimise for specific search terms – Including phrases like ‘best tulip festival near me’ or ‘how to build a durable garden shed’ helps capture targeted traffic
Educate and inspire customers – Address common queries about materials, positioning and styling for sheds and furniture to establish authority and encourage conversions
Read more: How to choose the perfect website platform that works for your business
